When you live in Antwerp, you will undoubtedly have spotted the clothing of KLEIR with Antwerp dialect words. Who is behind this brand and what is their story?
“KLEIR. is an ode to the the dialect of the city of Antwerp. It is pure passion for Antwerp, its inhabitants and its language.
And that is why we, Nick Daelemans and Mathias Vertessen, started this fashion label as a secondary occupation. We want with KLEIR. radiate pride and daring. 2 core values that happen to fit well with the City of Antwerp. However?
Our products must be fair and responsible. Therefore, they are made entirely or partially from organic cotton and all carry the Fair Wear Foundation label. In this way we want to contribute to this world.
We are there for those pretty JUFFRA TOERTJES, those silly PALJAS. and that fantastic SJAREL.
For that great APSJAAR. and for every MASJOEFEL. Big or … even bigger.
With us you can buy a sweater, T-shirt or romper with the nicest and funniest Antwerp nicknames. As a gift or just for yourself. Nice and original and authentic.”